Effective Date: 21/05/2023

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This Privacy Policy governs the manner in which DF Retail LTD ("we," "us," or "our") collects, uses, maintains, and discloses information collected from users ("User" or "you") of our website ("Website"). This Privacy Policy applies to the Website and all products and services offered by DF Retail LTD.

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1. Information We Collect We may collect personal identification information from Users in various ways, including, but not limited to, when Users visit our Website, place an order, subscribe to our newsletter, respond to a survey, fill out a form, or interact with other activities, services, features, or resources we make available on our Website. Users may be asked for their name, email address, mailing address, phone number, and other relevant information as appropriate. Users may, however, visit our Website anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Website-related activities.
    

2. How We Use Collected Information We collect and use Users' personal information for the following purposes:

• To improve customer service: Information you provide helps us respond to your customer service requests and support needs more efficiently.

• To personalize user experience: We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Website.

• To improve our Website: We continually strive to improve our Website offerings based on the feedback and information we receive from you.

• To process transactions: We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.

• To send periodic emails: We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Website.
   

1. How We Protect Your Information We adopt appropriate data collection, storage, and processing practices, and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information, username, password, transaction information, and data stored on our Website. However, no data transmission over the internet or electronic storage method is 100% secure, and we cannot guarantee absolute security.
    

2. Sharing Your Personal Information We do not sell, trade, or rent Users' personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.
    

3. Changes to This Privacy Policy DF Retail LTD has the discretion to update this Privacy Policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this Privacy Policy periodically and become aware of any modifications.
    

4. Your Acceptance of These Terms By using this Website, you signify your acceptance of this Privacy Policy. If you do not agree to this Privacy Policy, please do not use our Website. Your continued use of the Website following the posting of changes to this Privacy Policy will be deemed as your acceptance of those changes.